THE PROGRAM IS AVAILABLE IN THE ACADEMIC YEAR 2020/2021
Course leader: dr hab. Anna Witek-Crabb
Bachelor of Business Management (BBM) program focuses on all the major aspects of business and management. BBM provides students with a broad understanding of management practices, ensuring a general overview of the operations of business and its environment. The BBM aims at developing students’ effective human, technical and conceptual skills, along with complete knowledge of the core functional areas of management such as: strategy, marketing, human resources, sales, project management and logistics. BBM has a strong innovation and entrepreneurship component. The program helps the students to become committed, ethical and active managers; sparking their curiosity, developing leadership qualities and the ability to influence their organization and society in a positive and significant manner; thereby enabling them to reach the top of their potential.
The graduate will be ready to play entrepreneurial and managerial roles in businesses and non-profit organizations, having a thorough understanding of how to manage people and tasks in order to achieve organizational goals. The graduate will have developed strong competences in innovation, strategy, marketing, HR and sales and will be able to take on leadership positions in organizations of their choice
HR Business Partner is a module which provides students with knowledge of managing people. During the course a student has the opportunity to get acquainted with the most important factors to be taken into consideration when developing strategies and action programs for staffing, employee development and performance appraisal together with communication and psychology of working with people.
The Leadership Module is beneficial to students who are going to play a leadership role in the future, both as a team leader and as a manager in organizations. Students will develop leadership knowledge and skills, including the ability of team building, communication, collaboration, problem solving and decision making. This program will also stimulate self-reflection aimed at developing leadership skills. This module includes theory, individual and group exercises and simulations.